Posted by in Chocolate Reviews on July 17 2006 | Leave A Comment


Ah, Toblerone. Where to start? How about with a short history lesson… wait! Don’t run away! This is a chocolate history lesson!

Still here? Good! Toblerone chocolate was originally created in 1908 by Theodore Tobler and Emil Baumann. The name comes from ‘Tobler’ and ‘Torrone’, the Italian word for the almond honey nougat in the chocolate. And presumably at some point they decided that ‘Baumannone’ didn’t have quite the same ring to it.

A year after its creation, the Toblerone became the first chocolate product ever to be patented.

The distinctive shape of Toblerone represents the shape of the Matterhorn in the Swiss Alps, which also forms the logo on the packaging.

Right, that’s enough history for now.

Toblerone was one of those chocolates that was always around at Christmas when I was a kid, but it was always a gift from some family friend or relative. We never really bought it for ourselves. I think this was primarily because it’s quite expensive, but also because it was regarded as just a little bit naff – a bit like Ferrero Rocher.


This was the first bar I’d had since those days, and it was simply delicious. The milk chocolate is smooth and tasty and the flecks of nougat are chewy and add texture. You don’t really taste the honey or almonds, but the overall effect is distinctively Toblerone.

I do have one gripe though. The shape. Yes, I’m a philistine – but it’s just such a waste, particularly in the small bar pictured here. Maybe I’m triangularist.

Nearly half the packaging is taken up by air, and I don’t like paying for air. The makers (Kraft) do now make a range of chocolate, but they’re all still that triangular shape. If it was available in a standard bar, I’d probably buy it moreregularly, but for now I suspect this will remain primarily a Christmas treat (when I steal it from friends and family).


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Comments On This Post

  1. MC

    I think they sell it primarily by the shape. I mean, the ads they show for them now all emphasize pretty women unsuccessfully hiding a piece of the bar in their cheek… producing a telltale bulge.

  2. Arthur

    HI..Its very good chocolate with Honey and Almond Nougat..!:D

  3. nonya

    juss chocolate eat it no need to think about it damnnn ppl

  4. Ruthy...x...

    i love chocolate and Toblerone is the best one around!!!

    YUM….Honey….Almond…..Nougat….!!!!! :):) 🙂 🙂 🙂 🙂 🙂 🙂

  5. ale

    i love the chocolate in especial the tobleron bod i have a daud how invented the chocolate tobleron??

  6. sölen

    I really like the chocolate,but would like and buy more if there were also a -say 30% less sugared version. Sugar rate feels high with most packed sweets and so many people would rather a less sugary taste.I value the unique shape, texture and taste -except a bit sugaryness.

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