Easter is nearly upon us, and the first item to catch my eye on the shelves of my local Tesco was this little packet of mini eggs from Lindt. Once again, I fear I may have been led by pretty packaging over quality – or even quantity. Ah well.
What you see above is the entire contents of the 70g packet that cost me £1.99. That works out at 15.3p for each 5.3g egg in case you were wondering.
So not the greatest value perhaps, but still pretty to look at. Once insides the coloured foil though, things become a little more boring.
These are just solid milk chocolate eggs. No fancy sugar shells, no truffle fillings, just 30% cocoa solids milk chocolate.
Again, that wouldn’t be so bad, but the chocolate itself isn’t that great either. It’s sweet, slightly grainy and very ordinary. A step above the average supermarket own-brand Easter Egg perhaps, but not the kind of quality you’d expect from a name like Lindt.
So I’m at a bit of a loss who these are aimed at. It looks like they’re meant for children, but frankly, if I was a child I would rather spend £2 on a bigger bag of cheaper and sweeter Cadbury Mini Eggs with their pretty sugar shells than these. The Cadbury chocolate may be inferior, but they’re more pleasing to look at, have an interesting crunch and you get more for your money. In this case, you’re just paying for the name and a bit of shiny foil.
Definitely a case of paying a premium for an Easter-shaped product, I’m afraid.