When I first saw this line of chocolate, I wasn’t sure what to expect. Was it just some average chocolate, parading under the Starbucks banner, for people to supplement their breakfast coffee with? I’m not a coffee drinker, so I couldn’t try and imagine how the quality of Starbucks’ coffee would transfer to coffee. So there was only one thing to do: give it a try.
It really looks quite decent. The packaging gives off an air of everyday sophistication. And the motto: “When coffee dreams, it dreams of chocolate.” Okay, I think we know who they’re targeting here: all those people who wait half an hour in line every morning to treat themselves to some Starbucks coffee. I guess that’s why they don’t bother to mention the cacao content.
All the same, the chocolate lover in me was pleased with the design of the bar. It’s coffee-colored top is covered in cacao beans growing off of their vines. Not something you find everyday. It is a little sad to break it apart, though. The chocolate also presents itself with an intoxicating smell of vanilla, which carries on into the taste. It’s enjoyable, if a little too sticky. It’s also fairly sweet, which I didn’t mind and I doubt the Starbucksers will either, though it might be too much for some palates.
But I myself sat for a while with this bar, trying to decide what I thought. I like it, and now I’ve come to the conclusion that it’s nice for under three dolllars for 85 grams. It fits its intended purpose and might even drage some newcomers to its audience. But I’ll have to try some more before I put too much faith in that last part.