I spotted this bar as I left India last year, and to be honest my main reason for purchasing it was to see if Cadbury India were using palm oil and other nasties in their confectionery.
There’s a little marketing blurb along the thin edge of the packet which reads “Inspired by the fine art of chocolate making, Cadbury brings you a chocolate that’s crafted to perfection.” This is almost immediately followed by the heading “COMPOSITE CHOCOLATE” above the ingredients, which seems a little at odds with the preceding claim.
A look at the ingredients list doesn’t do much to inspire confidence. There’s no mention of cocoa content, and with almost 53% sugars per 100g and 27g of fat (of which 16.1% is saturated) there really isn’t much room in there for good quality cocoa.
The shiny packaging and paper sleeve perpetuate the illusion of quality until you reach the gold foil and reveal the chocolate. The thin, sweet smelling bar studded with raisins and pieces of dried apricot wasn’t exactly tempting me, and when it came to tasting, there was little in the way of pleasant surprises. This is a sugary, oily confection in which the raisins are a welcome source of natural flavour but the apricot pieces are tough little cubes that prove quite a challenge, hanging around being tough to chew and delivering little in the way of interest or big flavour.
For me, the best thing about this bar was the fact that Cadbury India have at least admitted to producing ‘composite chocolate’. The marketing waffle on the packet is little more than a joke, and the contents aren’t even average any more. To me, this bar sums up all that is wrong with mass-produced chocolate. Cheap, unhealthy ingredients masquerading as something special and really fooling nobody. Wrong on all levels and worthy of mention only so you don’t have to waste your money on this rubbish.