It’s not every day that you get a delivery from Mars, so I was quite looking forward to seeing what was inside the Martian jiffy bag that arrived on my doorstep. What we have is four varieties of hot chocolate based on familiar Mars brands, each in their own cup and ready to drink. Once you’ve microwaved them for 90 seconds, that is.
Mars are currently marketing these as “your perfect partner for Valentines Day”, which frankly is a little odd. The press release also describes them as “sumptuous” and “gourmet”, which is perhaps a little optimistic as well. They’re certainly not words I would use to describe Mars Bars or Maltesers.
I’ve never had one of these – or any of Mars’ drinks range – and to be honest, I was sceptical from the beginning. Do I really want a Mars Bar flavoured drink? And wouldn’t it be easier, more efficient and more environmentally friendly to distribute them in packet form and have you add your own milk?
Those concerns aside, I decided to try a couple. Removing the lid of the plastic cup, the first thing you notice is just how thick these things are. In their unheated state, they’re practically solid.
I tried the Galaxy variety first. After having followed the instructions to the letter, the first thing I did was scald my mouth. Even after leaving the drink for a few minutes, it was still piping hot, while the cup itself stayed deceptively cool. I sat and watched the little marshmallows melt away to almost nothing before it had cooled enough to drink. Perhaps I just have an über powerful microwave.
As hot chocolate drinks go, it was passable but nothing special. I tend to make my own hot chocolate, so of course this was much, much sweeter than I’m used to.
The Galaxy flavour was noticeable though. And although it lost most of that thickness in the heating process, it was still quite creamy.
The other varieties all taste pretty much how you’d expect and come complete with marshmallows, Maltesers or tiny Mars Bars to float or dunk in your drink. They all have their own flavours which do actually resemble what it says on the packaging but the main thing they have in common is that sweetness which begins to get a bit sickly toward the end of the cup.
Those with an extra sweet tooth will probably love them. I suspect you’d keep a stash of them in the office kitchen or the cupboard at home for a warm chocolatey sugar rush old a cold day when you just can’t be bothered to make a real hot chocolate. They do have those little plastic lids with small drinking hole, so you can make them at home then spill them all over people on the Tube if you like too. They’re not really my thing though… and I certainly wouldn’t give one to my Valentine.