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	<title>Comments on: The Future of Thorntons</title>
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	<link>http://www.chocablog.com/features/the-future-of-thorntons/</link>
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		<title>By: Dave</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-49464</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Tue, 04 Oct 2011 04:51:17 +0000</pubDate>
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		<description>Thorntons are in freefall. Products dated, shops dated and management clueless. Hotel Chocolat are the new kids on the block. Dont take my word for it just visit one of there shops and compare it to what Thornton&#039;s are offering.</description>
		<content:encoded><![CDATA[<p>Thorntons are in freefall. Products dated, shops dated and management clueless. Hotel Chocolat are the new kids on the block. Dont take my word for it just visit one of there shops and compare it to what Thornton&#8217;s are offering.</p>
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		<title>By: lisa-j</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-41343</link>
		<dc:creator>lisa-j</dc:creator>
		<pubDate>Mon, 05 Oct 2009 08:20:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.chocablog.com/?p=4615#comment-41343</guid>
		<description>the salted caramels will be featuring on the in store servery in the next couple weeks for anyone who is looking forward to those :)</description>
		<content:encoded><![CDATA[<p>the salted caramels will be featuring on the in store servery in the next couple weeks for anyone who is looking forward to those :)</p>
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		<title>By: Dom</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-40053</link>
		<dc:creator>Dom</dc:creator>
		<pubDate>Tue, 21 Apr 2009 10:16:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.chocablog.com/?p=4615#comment-40053</guid>
		<description>Maggie: Not sure exactly when, but sometime this summer.

Jim: I think they know it&#039;s been a bit of a mess and they want to change - they just can&#039;t do it too quickly. Not sure what their financial situation is like, but but I don know that the &lt;a href=&quot;http://www.chocablog.com/reviews/thorntons-dark-chocolate-with-chilli/&quot; rel=&quot;nofollow&quot;&gt;chilli choc bar&lt;/a&gt; is their best seller now, so there&#039;s a definite demand for the newer stuff.</description>
		<content:encoded><![CDATA[<p>Maggie: Not sure exactly when, but sometime this summer.</p>
<p>Jim: I think they know it&#8217;s been a bit of a mess and they want to change &#8211; they just can&#8217;t do it too quickly. Not sure what their financial situation is like, but but I don know that the <a href="http://www.chocablog.com/reviews/thorntons-dark-chocolate-with-chilli/" rel="nofollow">chilli choc bar</a> is their best seller now, so there&#8217;s a definite demand for the newer stuff.</p>
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		<title>By: Christine</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-40052</link>
		<dc:creator>Christine</dc:creator>
		<pubDate>Tue, 21 Apr 2009 09:52:29 +0000</pubDate>
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		<description>Me too Kath, me too...</description>
		<content:encoded><![CDATA[<p>Me too Kath, me too&#8230;</p>
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		<title>By: Kath Lockett</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-40048</link>
		<dc:creator>Kath Lockett</dc:creator>
		<pubDate>Tue, 21 Apr 2009 01:12:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.chocablog.com/?p=4615#comment-40048</guid>
		<description>I am dying to try some salted caramels - from anywhere!</description>
		<content:encoded><![CDATA[<p>I am dying to try some salted caramels &#8211; from anywhere!</p>
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		<title>By: Jim</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-40047</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Mon, 20 Apr 2009 22:25:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.chocablog.com/?p=4615#comment-40047</guid>
		<description>Really great post Dom! I have always been a little confused by Thorntons&#039; marketing strategy! On one hand they seem to want to offer quality ... but on the other value. In my opinion offering both ends of the spectrum confuses the brand image in the mindset of the consumer, which at present means they are sitting in &#039;no mans land&#039;! Does anyone know how well Thorntons&#039; are doing on a financial front?</description>
		<content:encoded><![CDATA[<p>Really great post Dom! I have always been a little confused by Thorntons&#8217; marketing strategy! On one hand they seem to want to offer quality &#8230; but on the other value. In my opinion offering both ends of the spectrum confuses the brand image in the mindset of the consumer, which at present means they are sitting in &#8216;no mans land&#8217;! Does anyone know how well Thorntons&#8217; are doing on a financial front?</p>
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		<title>By: Maggie</title>
		<link>http://www.chocablog.com/features/the-future-of-thorntons/comment-page-1/#comment-40039</link>
		<dc:creator>Maggie</dc:creator>
		<pubDate>Mon, 20 Apr 2009 11:15:31 +0000</pubDate>
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		<description>Oooh, that sounds so exciting! I love fruity and citrus flavours in chocolate and I can&#039;t wait to give these a try. Any idea when they&#039;ll become available for us mere mortals?</description>
		<content:encoded><![CDATA[<p>Oooh, that sounds so exciting! I love fruity and citrus flavours in chocolate and I can&#8217;t wait to give these a try. Any idea when they&#8217;ll become available for us mere mortals?</p>
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